Archive for June, 2007

Test and reTest your emails before sending

Wednesday, June 27th, 2007

The most commonly used email clients out there are:
AOL
YAHOO
GOOGLE/GMAIL
MSN/HOTMAIL
OUTLOOK

Each email should be tested on all platforms listed to make sure the email is compliant and there are no errors when displayed.

Additional email requirements

Wednesday, June 27th, 2007

In addition to the Outlook 2007 rules, emails should also utilize the most commonly standards:
* Width size should not exceed 550 px.
* Graphics containing copy must include ALT tags.
* Ensure that ampersands (&) are not used in ALT tags as it breaks the code during importing.
* Ampersands in HTML text (whether in the creative or [...]

Outlook 2007 rules for emails

Wednesday, June 27th, 2007

Microsoft’s recently-released Outlook 2007 has extensive display limitations for HTML email. As such, the following rules must be obeyed:
* No background images
* No use of the “colspan” or “rowspan” attributes (yes, that means you will have to use nested tables)
* No CSS (internal, inline or external) Note: the limited CSS in the template is the [...]

The basic starting point

Wednesday, June 27th, 2007

The following is a checklist of HTML emails’ best practices:

All images display properly and use absolute paths.

Any non-white background color applied to the HTML page is applied as a background color to a table. This is to prevent the stripping of background color which could leave a light colored text (for disclaimers and boilerplate) [...]

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Friday, June 8th, 2007

“I will pick up at 9.” I told my friend Adam and hanged up the phone. It was a Saturday night, which meant that we were going out to a club or a bar to get some drinks and watch some beautiful women shake their bottoms side to side. “Want shake with that fried” I [...]